Website Design

“Websites promote you 24/7: No employee will do that”

Your website’s design is an opportunity for you to set your business apart from the competition.

Your website gives your audience their first impression of your business. The importance of a website for marketing extends to every aspect of your digital marketing strategy. Be it social media marketing, email marketing, or content marketing, your website serves as that “home base” where you can send your customers to learn more about your business, or even make a purchase. Your website acts as a backbone for your business’ online presence as every type of communication, content, or advertisement that you put online will drive the audience back to your website.

By having an online presence through your website, you are able to reach more consumers. Through search engine optimization of your website, we improve your chances of bringing in more qualified leads that are more likely to make a purchase.

TechBoss offers quality and comprehensive range of web services such as responsive website design, e-commerce website development, mobile apps development, website maintenance and reliable e-commerce solutions to set up, sustain and raise your online business growth.

Web Development Services Include:

Personal Website

Portfolio Website

Business Website

Shopify Website

eCommerce Website

Custom Website

Search Engine Optimization

Great content deserves great ranking.
 
Search Engine Optimization is the practice of increasing the quantity and quality of traffic to your website through organic search engine results.
Search Engine Optimization is a process and it requires ongoing analysis and updates on your website’s content, code, and architecture.
At TechBoss, we focus on driving our client’s website to the top three positions on Google. Our digital marketing experts have the skills and the know-how to manage your website’s search engine optimization.
 
Our Search Engine Optimization (SEO) packages include:
 
Organic Search : Being highly visible as a trusted resource on various search engines will work in your brand’s favour. Quality SEO, high-quality website and targeted promotion of your content will improve the visibility of your brand.
 
On-page SEO : Optimizing individual pages in order to rank higher and earn more relevant traffic in search engines.
Our team helps in optimizing your site structure, links, keywords, meta tags, meta descriptions, canonical tags, URLs, and content.
 
Link Building : Essential part of a successful SEO strategy is to build internal links that will increase overall traffic and relevance of your website.
 
Keyword Research/Strategy : Important SEO element is the target keywords. Let our team determine the best future strategy for all your link building activities and you’ll increase your search engine traffic and get profitability.
 
Activity Reports : A quarterly review and update of your website to account for changes in SEO trends and search engine ranking.
 

Branding

Your Brand is your promise to your customer.

Consistent branding gives your business a major edge in increasingly competitive markets.

Your brand is built to be a true representation of who you are as a business, and how you wish to be perceived. Whether you’re creating an entirely new brand or just redefining your existing image, TechBoss works to distinguish your brand from the competitors and offering a better choice to your target audience.

Design & Branding Services Include :

Logo Design

Book & Album Covers

Social Media Design

Flyers & Brochures

Business Cards & Stationery

Invitations

Packaging Design

Photoshop Editing

App Development
 

Technology is best when it brings people together.

A business app can not only help you gain maximum exposure for your products and services, it can also assist you in developing a stronger relationship with customers.

INCREASED VISIBILITY

As per the latest available data, an average user spends at least two or more hours on their mobile devices. And, in most of the cases, it is the mobile apps that consume the maximum time of the users. Hence, this can prove to be a great way of increasing the visibility of your business.

STRENGTHEN CUSTOMER ENGAGEMENT

Mobile apps help in creating a direct marketing channel between businesses and their customers, allowing for direct and effective communication. With your mobile app, you can send push and in-app notifications to as many customers as possible.

EFFECTIVE MARKETING
Mobile apps serve multiple functions but, the biggest one is that they keep a business right at the fingertips of the customers, giving entrepreneurs a chance to easily reach out to their target audience and efficiently promote their products and services.
TechBoss’ team of mobile app developers can build the mobile app to your requirement, in your budget and as per your timeline. Our mobile app developers spend considerable time in planning and research and always give priority to UI design and concept.
If you are the owner of a small to medium-sized enterprise and are looking to create a mobile app for your business, look no further than TechBoss as our main focus is always maintained on quality assurance, development and deployment in Android and Iphone Apps

Content Writing
 

Content is the reason research began in the first place.

Content marketing is a vital part of a successful marketing strategy. Through creative, relevant and compelling content, your business demonstrates expertise by offering a solution to your customers’ needs, challenges, and desires.

An effective content can help you build customer relationships while avoiding less effective “hard sell” tactics. It showcases your subject-matter expertise, and gains trust by highlighting important topics that affect your prospects. Well-crafted content can draw traffic to your website and social media accounts, boost your performance on search results pages, and give audiences the opportunity to share your content with their friends.

At TechBoss, we understand how to use content for business advantage. We have content marketing experts who can optimize content across your organization.
We offer content writing services for:
-Websites
-Blogs
-Social Media Marketing
-Email Marketing
-Landing Pages

Graphic Design
 

DESIGN IS THINKING MADE VISUAL

Our Graphic Designers are trained professionals who understand the technique to persuade, engage, and entertain audience using various elements. They can combine technology and art to communicate a message.

To create memorable design pieces, our graphic designers use different visual arts, typography skills, images and layout techniques.

TechBoss uses creative and professional skills to communicate with your target audience in an efficient manner and thoughtfully create graphic design pieces that can help boost sales.

Our extensive graphic design services include print, web and broadcasting. Print designing includes logos, brochures and catalogues, illustration & graphics, layout, packaging design, etc. The digital category of designing includes website and programming, and broadcasting includes animation and film graphic designing.

 

Traditional Advertising
 

Good advertising penetrates the consumer’s mind with desires and belief.

The sole purpose of advertising is to increase sales.
Good advertising combines a healthy mix of research, strategy, and creativity to create a powerful tool of persuasion. When used properly, it can strongly influence how your current and prospective customers perceive a brand.

Effective advertising can help increase visibility in your industry, helping you attract partners that can expand your business. The key to successful advertising is to sell the benefits of your product or service in solving problems, rather than its features. It can help highlight the brand value of your product or service by communicating the ways your product or service can satisfy the needs and wishes of your customers.

TechBoss advertising services offer all aspects of a campaign development including clever strategy, target audience, creation of compelling graphics and engaging content, media planning and buying, placement and performance analysis. Through proper research and clever strategy, we build campaigns that attract the attention of our target audience through the best media channels for maximum ROI.

PRINT ADVERTISEMENT

Through compelling creative, engaging content and clever calls to action, our print ads are designed to attract attention and entice the customers to all that your brand has to offer.

VIDEO ADVERTISEMENT

Our professionals will develop a captivating video commercial for you that will engage your customers and inspire them to take action.

RADIO ADVERTISEMENT

Our radio advertisements will provide your brand with a distinctive, high-quality voice that will set you apart from your competitors.

Social Media Marketing

Social media is more about sociology and psychology than technology.

The world today connects through the internet, and social media networks are present in the lives of millions of people around the world. To have a successful business it is now more necessary than ever for companies to have a presence within the social media community as well. It doesn’t matter if you run a small local shop or a big national company. Social media is an essential piece of your business marketing strategy.

Social platforms help you connect with your customers, increase awareness about your brand, and boost your leads and sales. At the same time, it helps increase traffic to your website, boost your search engine rankings and even facilitate customer service.

TechBoss social media marketing package includes designing or upgrading your brand’s social media pages, including page descriptions, images and videos to engage your social media followers, effective call-to-action and landing pages. We regularly update each page with unique content to keep your followers engaged.

Our team of social media experts can help you leverage social media marketing with ads that drive traffic and boost conversion. We work closely with our clients to find their target audience, create a customised social media strategy and most importantly, monitor all content to ensure efficient performance.

We can help you with:

• Strategy : Determining the right platforms and ad types to help you nurture leads through the entire funnel
• Target Audience : Using data to construct custom audiences on Facebook, Twitter, Instagram, Pinterest, and LinkedIn
• Creative Content : Writing clever and concise ad copy that feels natural and on-brand
• Design : Creating eye-catching visual assets, including illustrations, animations, photos, and videos
• Testing : Refining ad iterations to find the sweet spot between low cost and high-quality conversions
• Analytics : Assessing your progress through analytics reports that provide insights into both quantitative and qualitative data

 

Search Engine Marketing

Next level engagement with your business.

Search Engine Marketing is the process of gaining website traffic by purchasing ads on search engines.

In a digital age,where every business has an online presence and every website is competing to leave the most visible digital footprints, SEM pushes you to the front of the search queue and helps your brand be heard above the noise.

SEM offers an invaluable opportunity to increase your brand awareness and drive conversion using paid search, such as sponsored advertisements, social media marketing and pay-per-click listings (PPC). Pay-per-click (PPC) is an increasingly popular Internet advertising model that directs traffic to websites when the ad is clicked.

TechBoss offers Search Engine Marketing programs which include:

  • Integrating search engines, social media channels, local business websites, local map solutions and review sites to reinforce the value of your brand among your target market.
  • Design and code your display ad along with a landing page for your promotion.
  • A clear call-to-action on your display ad to guide viewers to the next level of engagement with your business.
  • Strategic CTAs and landing pages are invaluable tactics to measure the success of your search marketing campaign’s conversion rate.
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Email Marketing

Building relationships through email marketing.

Email marketing is using email to get your marketing message in front of your audience. It is an essential tool to growing your business in the fast paced world of internet business because it offers open, conversational, and interactive communications.

Among the many marketing options, email marketing is relatively easy, quick to get started and inexpensive. The premise behind email marketing is to build a list of prospects, customers, clients and subscribers to keep them updated about your company’s latest deals, offers and news

Our email marketing methodology includes:  

Email Marketing Strategy: Our team will devise the best strategy that will work with your target audience and analyse their information needs.

Content Creation: We’ll craft a relevant content that will engage and generate action from your target audience. Our content will include compelling headers, engaging subject lines and body content and call-to-action.

Email Template Design: We’ll design and code an HTML email with attractive graphics to help communicate your message.    

Landing Page Design: We’ll develop a landing page to funnel your campaign traffic, with targeted forms to help you get more information and convert leads.

Tracking & Reporting: Our team will deliver your messages on time, keep a track of the results and provide you with reports of the campaign.

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